Introduction to PMSD
Watch this video to learn more about PMSD and how this process can influence markets to make a positive change.
PMSD draws on four principles that can be applied to a varying degree according to context:
- Systems thinking
Systems thinking helps teams to understand the relationships and dynamics that determine how inclusive markets actually are, ultimately enabling the root causes of market system problems to be addressed.
Facilitation ensures projects play a temporary role that encourages behaviour change and ownership amongst the individuals and institutions that determine how markets work.
Participation from a wide range of players – from businesses to marginalised groups – reshapes power dynamics and creates new types of relationships that aid the development of inclusive and resilient markets.
Gender aware strategies ensure that interventions benefit women, while gender transformative strategies tackle power relations to change the rules of the game.
Participatory Market Systems Development (PMSD) is an approach that can support you to understand and influence markets to make positive changes to the lives of marginalised groups.
This tools directory gives you direct access to all of our PMSD tools and guidance in one place, allowing you to pick and choose what you need to use for your context. This is very useful for advanced practitioners who are already familiar with PMSD, have a well defined need and want to add something new to their repertoire.
These show how the tools are relevant to different stages in the programme cycle; design & proposal writing, market analysis, facilitating interventions and monitoring systems change. This is particularly useful for people who are new to PMSD, or who have a very specific function or assignment to accomplish.
These showcase the use of different combinations of tools in a variety of contexts. Users can focus on case studies relevant to them and see how the PMSD process has been applied. This is very useful for people who want to get a more practical sense of PMSD in the field, and for those who are operating in a range of contexts beyond agriculture.