Adapting has been a key theme in 2020: for many of us, we’ve had to adapt to new ways of working, living and being. In many ways, it feels like our lives have been put on hold due to Covid-19. However, the world won’t wait for us. The climate challenges that farming communities around the world face can’t be paused to allow for the pandemic to end.
This is where Practical Action’s Turning the Tables on Climate Change campaign comes in. The campaign will help farming communities create opportunities and turn the tables on climate change. If the challenges farmers are facing can’t be paused, neither can our work. But with travel restrictions, safety concerns and constant unpredictability due to the pandemic, we had to adapt in order to continue. Luckily, ingenuity is at the core of what Practical Action do.

Searching for the story
Part of our approach at Practical Action involves collecting stories and hearing authentic voices from the people we work with. These conversations support our campaigns and allow us to operate closely and collaboratively with the people we work with.
The success of a campaign like Turning the Tables on Climate Change relies on truly understanding the needs of the communities and sharing the story effectively with the wider world – and collecting authentic stories is an essential part of this process.




