Participatory market systems development


January 6th, 2017

Kassala Talkok village is a place where many people produce and innovate. But there is one big problem – they do not know how to market their products.

To address this Practical Action Sudan organised a workshop centered on the concepts and application methods of Participatory Market Systems Development (PMSD), as part of the Aqua 4 East project.

The rationale behind this training is the need to expand the understanding of project participants about their own obstacles and constraints in order to enable them to engage in community development with extensive perspective and knowledge.

PMSD workshop Talkot

Unlike other approaches PMSD  suits such situations where community capability and readiness is restricted by a variety of factors that hindering their applications.  Almost all the participants were new to this approach and were excited by its features.

The facilitation of the training was done by an expert who has previous working experiences in the same field with Practical Action, which helped the workshop reach its objective

The objective of this training was to enable representatives of local communities and Aqua 4 East project partners  to participate in their communities and institutions to contribute to the achievement of project goals through the application of market development systems.

PMSD workshop Talkok

Specific training objectives

To enable participants to understand the approach to market development systems through identifying:

  • Tools used in the participatory market system development
  • Guidelines steps involved in development of markets systems
  • How to use the application method on the ground

As a result of the training participant acquired the skills and knowledge of practical and scientific PMSD and its application on the ground.  They learned the basic steps of the road map approach to market development systems and how to apply them along with a knowledge of the markets systems partners of the market at various levels and roles of each partner’s specific market.

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